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Category: Bike Biz

Fading tees and memories

I’ve been to many press junkets, product launches, team presentations, press rooms, races and fun rides, and the common thread is one thing – free t-shirts. I got the inspiration for this post from Steve Tilford who blogged about the many cycling socks he’s amassed through the years – quite the collection. By far the …

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Nike is Dope

Stating the obvious – I’m no marketing guy. In fact I do things that make marketing guys wince – but regardless – have you seen Nike’s new tee-shirt line? Is this a good concept to run with considering the times athletics are in? The image on the $20 shirt is of an overturned prescription bottle …

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The media and blogging

You have to excuse me for such a misstep but it was only last week that I discovered Cervélo’s co-founder Gerard Vroomen maintains a blog. I’m loving that he writes what he feels. I read his post about cars in the race caravan and couldn’t agree more; why would a VIP want to sit in …

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